Looking back at the future of retail: a conversation with Rachel Shechtman about the legacy of "Story"
When Rachel Shechtman opened the innovative concept store "Story" in New York, it was hailed as the future of retail. In an exclusive interview, Shechtman talks about the evolution of retail, the importance of sponsorship and employee motivation, and the challenges of curation in a time when everyone is becoming a curator.
19 September, 2023 by
GDI Gottlieb Duttweiler Institute