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CEIBS & GDI: Consumer Behaviour in a Crisis

CEIBS Webinar Series: Lessons for Leaders from the Pandemic Crisis

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Press accreditationThe COVID-19 outbreak has a major social and economic impact on the world. But, how has this unprecedented crisis changed the way consumers are spending? In this webinar, we will discuss the sudden and unavoidable shift in consumer behaviour and how innovation and new services may respond. With a focus on food, fashion and wellbeing industries, what are the post-crisis scenarios we might face?

Speakers

Jeongwen Chiang

China

Professor Emeritus at China Europe International Business School (CEIBS), which lists among the „Financial Times“ top five MBA Programms worldwide. Chiang's research interests cover the quantitative analysis concerning e.g. competitive analysis or the measurement of consumer satisfaction. His papers have been published in world-renowned academic journals.

David Bosshart

Switzerland

Dr. David Bosshart was CEO of the GDI Gottlieb Duttweiler Institute for consumption, economic and social studies from 1999 to 2020. Since 2020 he has been President of the Gottlieb and Adele Duttweiler Foundation.

Informationen


Date
22 April 2020

Time
12:00-13:00 (GMT) / 13:00-14:00 (CEST / Zurich time) / 19:00-20:00 (Beijing time)

Venue
Online

Language
English

Price
Free of charge

Sign-Up
https://www.ceibs.edu/media/events/zurich-campus/18385

Contact
Please contact Hannah Saxby at h.saxby@ceibs.edu with any enquiries.


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CEIBS


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