Michelle Ufford: "Customers come across predictions everywhere on Netflix"
Cooking series or SciFi adventures – Netflix knows what we want to watch. And Michelle Ufford knows which intelligent algorithms help make predictions and how they work. In an interview with the GDI, the former data manager of the streaming portal talks about Netflix, binge-watching and why we could be more creative than ever in a predictable world.
18 June, 2019 by
Michelle Ufford: «Bei Netflix treffen Kunden überall auf Prognosen»
GDI Gottlieb Duttweiler Institute
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