The Gottlieb Duttweiler Institute has been concerned with the future of retail and consumption since it was founded in 1963.


As consumers, people are significantly influenced in their behaviour and decisions by new technological, economic and social developments. Once a trend becomes mainstream, it can turn entire industries and business models upside down. The GDI investigates such disruptions in the system, analyses the consequences for retail and identifies new models.


IRL or URL? The difference disappears with the Metaverse

14 April 2022

The fashion industry shows how fluidly off- and online retail could soon be intertwined. Blockchain, NFTs and Metaverse offer enormous digital potential, says insider Jeff Carvalho, co-founder of the streetwear blog Highsnobiety. In this interview, he gives us an insight into the industry.

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Next Urban Retail: The future of retail is about to be decided now

15 February 2022

Together with the management consultancy Horváth & Partners AG, the GDI has written the impulse paper "Next Urban Retail" and looks into the future of retail. Retail-as-a-Service, micro-hubs and dark retail are the areas retailers should focus on now.

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GDI Podcast episode 31 (in German): Retail in fragile times

28 October 2021

Are speed and instant availability everything? China expert Duncan Clark is certain that the West is lagging behind. In China, aspirin would be delivered in nine minutes. The expectation of immediate availability is enormous. Find out what we can learn from Alibaba, Amazon and Co. and how things can be done differently in our latest podcast episode.

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European Food Trends Report 2021

The Big Entanglement: Food Between Microchips and Microbiomes


The "European Food Trends Report 2021" outlines three scenarios for the future of our food system.

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Global Consumption Protests (in German)

Rebellion between hope and hype


What unites the global protest movements? How do they differ? How does this activism transfer to consumption? These are the questions the Gottlieb Duttweiler Institute examines in its latest study "Global Consumer Protests: Rebellion between Hope and Hype".


The End of Consumption as We Know It

When data makes retail superflous


The  This revolution is driven by the power of data and analytics, the Internet of Things (IoT), as well as by emerging disciplines typically unrelated to classic retail.

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Karin Frick

Karin Frick is Head of Think Tank and a Member of the Executive Board at the Gottlieb Duttweiler Institute. As an economist, she researches trends and countertrends in business, society and consumption.

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Advisory Board Retail

Michel Gruber
Michel Gruber

Head of the retail department and member of the General Management, Federation of Migros Cooperatives

Dominique Locher
Dominique Locher

Entrepreneur, Angel Investor, Innovator, Board member Swiss Retail Federation, former CEO,  

Andre Maeder
André Maeder

CEO, KaDeWe Group

Simonetta Carbonaro
Simonetta Carbonaro

Professor for Humanistic Marketing and Designmanagement

Caroline Drucker
Caroline Drucker

Director EMEA Strategic Partnerships, Instagram

Stephan Fetsch

Partner, Deal Advisory-Valuation, EMA Head of Retail, KPMG

Mariann Wenckheim
Mariann Wenckheim

Partner and board member, 20.20

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